Must Women Negotiate Like Uncle Tom? - Forbes

Article from Forbes.com

Remember assertiveness training? It was supposed to help women work up the nerve to speak freely without being considered bossy and bitchy. Now we’re told every few months that there’s a social cost for being assertive too.

According to Professor Hannah Riley Bowles over at the Harvard Kennedy School, “negotiating  in an assertive, self-interested way contradicts the feminine stereotype of women as selfless caregivers, and the social costs of contradicting this stereotype can be significant.”